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Digital Marketing Executive
Directly Manage all SEO projects and communicate with a team on a regular basis.
Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities.
Conduct regular SEO analysis and make recommendations to optimize site content, meta tags and descriptions, linking, etc.
Develop and execution of content marketing initiatives to ensure optimal alignment with SEO strategies and goals defined for all our clients.
Monitors SEO competitive landscape and stays current with SEO and digital marketing trends, testing new approaches and adopting best-practice strategies with the assistance from the agency team.
Provide SEO campaign performance reports to clients; translating and demonstrating how SEO performance to their business.
Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific.
Collaborate with our PPC and Project Team to identify keywords for further SEO optimization.
Handle all aspects of SEO, both on-page and off-page to grow and improve organic online presence and traffic.
Work with the development team to ensure SEO best practices are properly implemented on the newly developed code.
Keep pace with SEO, search engine, social media and internet marketing industry trends and developments.
Monitor and evaluate search results and search performance across the major search channels.
Research and analyze competitor advertising links.
To be based in Selangor/Ipoh/Penang. Open to Malaysian only.
Minimum 1 year of experience in successfully developing and executing SEO campaigns.
Understanding of search engine algorithms and ranking methods.
Solid understanding of performance marketing, conversion, and online customer acquisition.
Experience with SEO industry programs, such as Google Analytics or Adobe Analytics.
Knowledge of keyword research and data mining tools.
Able to complete competitive analysis of other companies within the industry.
Excellent written and verbal communication skills.
A genuine interest and passion for research and analysis, and must demonstrate strategic, quantitative, analytical and reporting skills.
Comfortable analyzing high volumes of data on a daily basis.
Familiarity with WordPress or other content management systems.
Experience with other aspects of marketing, such as customer growth and promotion, is a plus.
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